zaterdag 20 februari 2016

Did social media kill fashion week once and for all?

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NEW YORK – Is anyone paying attention? 

That’s the question I asked throughout New York Fashion Week this season, when the entire front row was too busy Snapchatting their favorite looks, using specific geofilters for their videos, Instagramming shots within seconds of seeing an outfit.

In a world of instant gratification, it’s difficult not to overshare the sights and sounds with one’s followers and friends, especially as brand new couture passes in front of you on the catwalk. 

I, myself, am guilty of being a social media luddite, one whose photographs and captions are no different than the hundreds of others who posted the exact same picture but with a different filter. It’s fashion FOMO, the fear of missing out, and more so, the fear of being perceived as someone on the outskirts of the industry.  Read more…


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